:root {
  --kw-blue: #1a56a8;
  --kw-blue-dark: #0e3a78;
  --kw-blue-mid: #2b6cb8;
  --kw-sky: #eef5fc;
  --kw-sky-2: #f7fafd;
  --kw-ink: #1c2a3a;
  --kw-muted: #5b6b7c;
  --kw-line: #d7e3f0;
  --kw-white: #ffffff;
  --kw-shadow: 0 16px 40px rgba(14, 58, 120, 0.08);
  --kw-radius: 18px;
}

html {
  scroll-behavior: smooth;
}

body {
  font-family: "Source Sans 3", "Segoe UI", sans-serif;
  color: var(--kw-ink);
  background: var(--kw-white);
  line-height: 1.65;
}

h1, h2, h3, h4,
.font-serif {
  font-family: "Source Serif 4", Georgia, serif;
  letter-spacing: -0.02em;
}

a {
  color: var(--kw-blue);
}

a:hover {
  color: var(--kw-blue-dark);
}

.skip-link {
  position: absolute;
  left: 1rem;
  top: -40px;
  background: var(--kw-blue);
  color: #fff;
  padding: 0.5rem 0.75rem;
  z-index: 2000;
}

.skip-link:focus {
  top: 0.75rem;
}

.topbar {
  background: var(--kw-blue-dark);
  color: #d9e7f7;
  font-size: 0.9rem;
}

.topbar a {
  color: #fff;
  text-decoration: none;
}

.topbar a:hover {
  text-decoration: underline;
}

.navbar {
  background: rgba(255, 255, 255, 0.96);
  border-bottom: 1px solid var(--kw-line);
  backdrop-filter: blur(10px);
}

.navbar-brand {
  display: flex;
  align-items: center;
  gap: 0.7rem;
  color: var(--kw-ink);
  font-weight: 600;
}

.navbar-brand:hover {
  color: var(--kw-blue-dark);
}

.brand-mark {
  width: 42px;
  height: 42px;
}

.brand-text {
  display: flex;
  flex-direction: column;
  line-height: 1.15;
}

.brand-name {
  font-family: "Source Serif 4", Georgia, serif;
  font-size: 1.05rem;
}

.brand-sub {
  font-size: 0.72rem;
  color: var(--kw-muted);
  font-weight: 500;
  letter-spacing: 0.04em;
  text-transform: uppercase;
}

.nav-link {
  color: var(--kw-ink) !important;
  font-weight: 600;
  padding: 0.55rem 0.85rem !important;
}

.nav-link.active,
.nav-link:hover {
  color: var(--kw-blue) !important;
}

.btn-kw {
  background: var(--kw-blue);
  color: #fff;
  border: none;
  border-radius: 999px;
  padding: 0.7rem 1.25rem;
  font-weight: 600;
}

.btn-kw:hover,
.btn-kw:focus {
  background: var(--kw-blue-dark);
  color: #fff;
}

.btn-kw-outline {
  background: transparent;
  color: var(--kw-blue-dark);
  border: 1.5px solid var(--kw-blue);
  border-radius: 999px;
  padding: 0.7rem 1.25rem;
  font-weight: 600;
}

.btn-kw-outline:hover {
  background: var(--kw-sky);
  color: var(--kw-blue-dark);
}

.hero {
  position: relative;
  background:
    radial-gradient(circle at 85% 10%, rgba(43, 108, 184, 0.16), transparent 42%),
    linear-gradient(180deg, #f4f9fe 0%, #ffffff 100%);
  padding: 4.5rem 0 5rem;
}

.hero::after {
  content: "";
  position: absolute;
  width: 420px;
  height: 420px;
  right: -80px;
  bottom: -140px;
  border-radius: 50%;
  background: radial-gradient(circle, rgba(26, 86, 168, 0.08), transparent 70%);
  pointer-events: none;
}

.eyebrow {
  display: inline-block;
  background: #e4eefb;
  color: var(--kw-blue-dark);
  font-size: 0.78rem;
  font-weight: 700;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  border-radius: 999px;
  padding: 0.35rem 0.8rem;
  margin-bottom: 1rem;
}

.hero h1 {
  font-size: clamp(2.1rem, 4vw, 3.4rem);
  line-height: 1.15;
  margin-bottom: 1.1rem;
}

.lead-warm {
  font-size: 1.2rem;
  color: var(--kw-muted);
  max-width: 38rem;
}

.hero-panel {
  background: #fff;
  border: 1px solid var(--kw-line);
  border-radius: var(--kw-radius);
  box-shadow: var(--kw-shadow);
  padding: 1.6rem;
}

.hero-panel h2 {
  font-size: 1.2rem;
  margin-bottom: 1rem;
}

.hero-list {
  list-style: none;
  padding: 0;
  margin: 0;
}

.hero-list li {
  display: flex;
  gap: 0.75rem;
  padding: 0.65rem 0;
  border-top: 1px solid var(--kw-line);
}

.hero-list li:first-child {
  border-top: 0;
  padding-top: 0;
}

.dot {
  flex: 0 0 10px;
  height: 10px;
  margin-top: 0.5rem;
  border-radius: 50%;
  background: var(--kw-blue-mid);
}

.trust-row {
  background: var(--kw-blue);
  color: #fff;
}

.trust-item {
  padding: 1.15rem 0;
  text-align: center;
}

.trust-item span {
  display: block;
  font-size: 0.8rem;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  opacity: 0.75;
}

.trust-item strong {
  font-family: "Source Serif 4", Georgia, serif;
  font-size: 1.15rem;
  font-weight: 600;
}

.section {
  padding: 4.5rem 0;
}

.section-muted {
  background: var(--kw-sky-2);
}

.section-title {
  max-width: 40rem;
  margin-bottom: 2.4rem;
}

.section-title h2 {
  font-size: clamp(1.8rem, 3vw, 2.4rem);
  margin-bottom: 0.75rem;
}

.card-kw {
  height: 100%;
  border: 1px solid var(--kw-line);
  border-radius: var(--kw-radius);
  box-shadow: none;
  transition: transform 0.2s ease, box-shadow 0.2s ease;
}

.card-kw:hover {
  transform: translateY(-4px);
  box-shadow: var(--kw-shadow);
}

.icon-tile {
  width: 48px;
  height: 48px;
  border-radius: 12px;
  background: var(--kw-sky);
  color: var(--kw-blue);
  display: grid;
  place-items: center;
  margin-bottom: 1rem;
}

.audience-block {
  background: #fff;
  border: 1px solid var(--kw-line);
  border-radius: var(--kw-radius);
  padding: 1.8rem;
  height: 100%;
}

.cta-band {
  background:
    linear-gradient(135deg, var(--kw-blue-dark), var(--kw-blue-mid));
  color: #fff;
  border-radius: 28px;
  padding: 2.6rem;
}

.cta-band .btn-kw {
  background: #fff;
  color: var(--kw-blue-dark);
}

.cta-band .btn-kw:hover {
  background: var(--kw-sky);
}

.page-hero {
  background: linear-gradient(180deg, #eef5fc 0%, #ffffff 100%);
  padding: 3.4rem 0 2.2rem;
  border-bottom: 1px solid var(--kw-line);
}

.page-hero h1 {
  font-size: clamp(2rem, 3.4vw, 2.8rem);
}

.prose p {
  margin-bottom: 1rem;
  color: #334155;
}

.values li {
  margin-bottom: 1rem;
}

.form-control,
.form-select {
  border-radius: 12px;
  border-color: #c9d7e8;
  padding: 0.75rem 0.9rem;
}

.form-control:focus,
.form-select:focus {
  border-color: var(--kw-blue);
  box-shadow: 0 0 0 0.2rem rgba(26, 86, 168, 0.15);
}

.contact-card {
  background: var(--kw-sky);
  border-radius: var(--kw-radius);
  padding: 1.6rem;
}

textarea.form-control {
  resize: vertical;
}

.site-footer {
  background: #0d2748;
  color: #c5d4e6;
  padding: 3rem 0 1.5rem;
}

.site-footer a {
  color: #fff;
  text-decoration: none;
}

.site-footer a:hover {
  text-decoration: underline;
}

.site-footer h3 {
  color: #fff;
  font-size: 1.05rem;
  margin-bottom: 0.9rem;
}

.footer-legal {
  border-top: 1px solid rgba(255, 255, 255, 0.1);
  padding-top: 1rem;
  margin-top: 1.5rem;
  font-size: 0.84rem;
}

.footer-legal a {
  color: rgba(197, 212, 230, 0.65);
  text-decoration: none;
}

.footer-legal a:hover {
  color: #fff;
  text-decoration: underline;
}

.footer-bottom {
  border-top: 1px solid rgba(255, 255, 255, 0.12);
  margin-top: 1rem;
  padding-top: 1rem;
  font-size: 0.9rem;
}

.map-note {
  font-size: 0.95rem;
}

/* ── Promo banner ───────────────────────────────────────── */

.promo-banner {
  background: #d97706;
  overflow: hidden;
  height: 38px;
  display: flex;
  align-items: center;
}

.promo-banner > a {
  display: flex;
  align-items: center;
  overflow: hidden;
  width: 100%;
  height: 100%;
  color: #fff;
  text-decoration: none;
  transition: background 0.15s;
}

.promo-banner > a:hover {
  background: rgba(0, 0, 0, 0.1);
}

.promo-track {
  display: inline-block;
  white-space: nowrap;
  animation: promo-scroll 42s linear infinite;
}

.promo-track span {
  display: inline-block;
  font-size: 0.82rem;
  font-weight: 600;
  color: #fff;
}

@keyframes promo-scroll {
  from { transform: translateX(0); }
  to   { transform: translateX(-50%); }
}

/* ── Pricing page ───────────────────────────────────────── */

.hourly-tile {
  background: var(--kw-sky);
  border: 1px solid var(--kw-line);
  border-radius: var(--kw-radius);
  padding: 2.4rem 2rem;
  margin-bottom: 1rem;
}

.hourly-label {
  font-size: 0.78rem;
  font-weight: 700;
  letter-spacing: 0.08em;
  text-transform: uppercase;
  color: var(--kw-muted);
  margin-bottom: 0.5rem;
}

.hourly-price {
  font-family: "Source Serif 4", Georgia, serif;
  font-size: clamp(3rem, 7vw, 4.5rem);
  font-weight: 700;
  color: var(--kw-ink);
  line-height: 1;
  margin-bottom: 1rem;
}

.hourly-unit {
  font-size: 1.3rem;
  font-weight: 500;
  color: var(--kw-muted);
}

.pkg-price {
  font-family: "Source Serif 4", Georgia, serif;
  font-size: 2rem;
  font-weight: 700;
  color: var(--kw-ink);
  line-height: 1;
}

.pkg-hours {
  font-size: 0.82rem;
  font-weight: 600;
  color: var(--kw-muted);
  letter-spacing: 0.04em;
}

.savings-tag {
  display: inline-block;
  background: #e2f4ea;
  color: #1a6b38;
  font-size: 0.72rem;
  font-weight: 700;
  border-radius: 999px;
  padding: 0.22rem 0.6rem;
}

.pricing-badge {
  display: inline-block;
  background: var(--kw-blue);
  color: #fff;
  font-size: 0.7rem;
  font-weight: 700;
  letter-spacing: 0.07em;
  text-transform: uppercase;
  border-radius: 999px;
  padding: 0.25rem 0.65rem;
}

.card-kw-popular {
  border-color: var(--kw-blue) !important;
  box-shadow: 0 0 0 1px var(--kw-blue), var(--kw-shadow) !important;
}

.pkg-list {
  list-style: none;
  padding: 0;
  margin: 0;
  font-size: 0.92rem;
  color: var(--kw-muted);
}

.pkg-list li {
  padding: 0.4rem 0;
  border-top: 1px solid var(--kw-line);
  padding-left: 1.25rem;
  position: relative;
}

.pkg-list li::before {
  content: "";
  position: absolute;
  left: 0;
  top: 50%;
  transform: translateY(-50%);
  width: 7px;
  height: 7px;
  border-radius: 50%;
  background: var(--kw-blue-mid);
}

.how-num {
  font-family: "Source Serif 4", Georgia, serif;
  font-size: 2rem;
  font-weight: 700;
  color: var(--kw-line);
  line-height: 1;
  margin-bottom: 0.5rem;
}

.pricing-note {
  background: #fff;
  border: 1px solid var(--kw-line);
  border-radius: 12px;
  padding: 1.2rem 1.4rem;
  font-size: 0.9rem;
  color: var(--kw-muted);
}

.pricing-note strong {
  color: var(--kw-ink);
}

.promo-hourly-tile {
  background: var(--kw-sky);
  border: 1px solid var(--kw-line);
  border-radius: var(--kw-radius);
  padding: 2rem 2.4rem;
}

.price-was {
  text-decoration: line-through;
  color: var(--kw-muted);
  font-size: 1rem;
  font-weight: 500;
}

/* ── Payment icons ───────────────────────────────────────── */

.pay-label {
  font-size: 0.68rem;
  font-weight: 700;
  letter-spacing: 0.09em;
  text-transform: uppercase;
  color: rgba(197, 212, 230, 0.6);
}

.pay-icons {
  display: flex;
  flex-wrap: wrap;
  gap: 5px;
  align-items: center;
}

.pay-icon {
  height: 26px;
  width: auto;
  border-radius: 4px;
  display: block;
}

/* ── End pricing ─────────────────────────────────────────── */

@media (max-width: 767.98px) {
  .hero {
    padding: 2.6rem 0 2.2rem;
  }

  .trust-item {
    border-bottom: 1px solid rgba(255, 255, 255, 0.15);
  }

  .trust-item:last-child {
    border-bottom: 0;
  }

  .cta-band {
    padding: 1.8rem;
  }
}